Market analysis includes:

  1. General characteristics of the market, which gives an idea about the features of work in the market, the mechanism of the market, the legislative norms governing activities in this market, the trends of its development.
  2. Analysis of market potential consists in assessing the capacity and volume of the market, analyzing its dynamics.
  3. Analysis of competitors allows you to assess how the market is formed, to identify market leaders, gives an idea of ​​the level of knowledge and awareness of companies by consumers.
  4. Consumer analysis reveals the behavior of each participant in the supply chain, highlighting the main consumer requirements for the product (service). We pay special attention to finding the problems of potential consumers that they have in connection with the consumption of your service or product.

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